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为什么硅硐胶更大众化？
Why is Silicone more popular |
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| 硅硐胶 Silicones |
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生产商中有大的跨国公司，如行业中的四大公司：DOW,GE,Wacker,RP
Big multinational companies are producers big 4: Dow, GE, Wacker, RP |
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* 消费性产品 consumer product |
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| 过去十年内的价格体系发展 price development over last 10 years |
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* 非常低的价位 very low prices
* 生产量大于需求量 over capacity in production |
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对于小生产商来说，配方容易，生产简单
Easy to formulate / produce even for small |
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* 仅欧洲就有6000个品牌 6000 labels in Europe
* 质量在大幅度滑坡 “down fall” of quality |
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| 市场宣传 Promotion |
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* 硅硐胶能解决所有的难题
All problems can be solved with Silicone |
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| 聚氨酯胶 Polyurethane |
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全球仅两家公司生产聚氨酯: Sika + Bostik Finley
Only 2 global companies produce Polyurethane: Sika + Bostik Finley |
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* 更倾向专业化 approach to professional
* 倾向专业场合应用 specification approach |
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生产难度高并需更高的投资
Difficult to produce and higher investments necessary |
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